Taylor Swift is out with a new album called “Reputation”, but it won`t be available on Spotify or Apple Music

Taylor Swift is out with a new album called «Reputation», but it won`t be available on Spotify or Apple Music. Not so far. This is the long-awaited sixth album with singles like «Look what you made me do», «Gorgeous» and «Ready for it.»

So, what are fans gonna do if they want the new album? The new album will be available at Walmart, Target, iTunes store and her own official store. Streaming will be possible at the iHeart Radio All Access Powered by Napster app.

Taylor Swift is not only a great artist, but also a smart business woman. She had previously pulled her own music from streaming services like Spotify in protest against low royalty payments.

She protested before the release of the new Apple Music streaming service in 2015, when she threatened to withhold her music from the service unless artist were paid fairly for their own music.

Adele did the same when she released her album «25». She waited for about seven months to release it to streaming services, and she can afford to do it like that. So can Taylor Swift. They are both famous enough to do it.

Spotify is probably years away from profitability. Last month they reported better deals with music labels with a 40% growth in revenue but they are still losing money. Investors estimate the value of Spotify to be about $16 billion, which is up from $13 billion earlier this year.

Spotify`s revenue for the first six months of the year is $2,2 billion. Gross margin is 22%, which is up from 15% in all of 2016. Operating loss is between 100 million and 200 million euros ($118,4 million and $236,8 million), according to the Information.

Spotify has about 140 million active users and more than 50 million are paid subscribers.

Taylor Swift`s new songs can all be found at YouTube. Not only the music but also the videos.

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